Send a Personalized, On-Brand Audio Podcast this Holiday Season
Why Use a Podcast this Holiday Season?
You’ve worked hard to deliver value for your clients in 2021. Now that the year is coming to an end, you want to thank them for their support.
If you usually send your clients a holiday card, this is the year to make a change!
One in four Americans now works remotely. Don’t waste time and money sending holiday cards to an empty office.
Holiday greeting cards can cost over $3.00 apiece to send out. If you have 1000 clients, that quickly adds up – especially for something no one will see.
To keep your business top-of-mind for your clients in 2022, you need a seasonal greeting they’ll actually get – and remember.
A Podcast stands out from all the greeting cards and newsletters they’ll receive over the holidays. At the busiest time of year, podcasts will reach your clients on the go, in the car, at the gym, or while they shop.
An audio podcast also lets you send your clients a message in a format they already love. More than 50% of households in the United States are fans of podcasts!
This personalized, on-brand message will help you build a stronger connection with your clients. A holiday Podcast shows them how much you value their support and makes sure you’re top-of-mind in the new year.
How Podcasts work
The Shulman Group has the equipment and know-how to create a customized, professional audio podcast your clients will love.
You don’t need any equipment or technical skills to get started. We’ll do all the heavy lifting to get your personalized Podcast ready to go.
First, you’ll have a 15-minute consultation to talk about your personalized Podcast.
Next, you’ll record your custom holiday greeting in our state-of-the-art remote studio.
Then, we’ll take care of the rest.
We offer hosting, editing, and mastering services, including custom intros and outros. All Podcasts are professionally mastered so you can make a great impression on your clients this holiday season.
We’ll also provide you with tracking and list management services to help you stay organized.
Lastly, you’ll get analytics, so you know exactly how significant your impact was this holiday season.
What Your Podcast Includes
⦁ Three-to-Five-minute holiday greetings, recorded online in our state-of-the-art remote studio
You’ll decide what you want to tell your clients. The greeting will be totally customized for your business. The big wins you had in 2021, your plans for 2022, or how much you value their support – it’s all up to you.
When your clients hear your voice in podcast form, it will strengthen the connection they feel toward you. Your voice adds a personal touch that generic greeting cards can’t provide.
⦁ Your logo and chosen cover art on the front of the Podcast.
Featuring your own logo reinforces your brand identity for your clients.
The cover art you choose will be the first thing your client sees when they open your Podcast. It creates a great first impression and draws them in.
⦁ Hosting, editing, and mastering services
Ivan Shulman will be your podcast host. An expert with more than 25 years of professional broadcasting experience, Ivan brings a warm, friendly touch to the Podcasts.
Our professional editing and mastering services will make sure your Podcast sounds polished and professional. This makes a great impression on your clients and reminds them of how much they love working with you.
⦁ Analytics, tracking, and list management
Analytics and tracking can tell you how many of your clients you reached with your holiday greeting. This information can help you make better decisions about your marketing strategy in the new year.
We’ll provide you with analytics, so you know just how significant your impact was this holiday season.
Our list management services can help you stay organized and make sure you’re reaching out to the right people.
⦁ Customized intros and outros
A customized audio intro and outro (ending) adds another personalized, professional touch to your Podcast.
Your intro is the hook that gets your clients interested in your message. The outro is the last thing they’ll remember about your Podcast.
This holiday season don’t send an expensive greeting card to an empty office.
Send your clients a Podcast they’ll love and remember.
Book your consultation now to get started.
Podcasts are steadily growing in popularity, which can mean BIG wins in promoting your business, services, or products. To get started, book a 15-minute complimentary podcast discussion with Ivan Shulman today.
Ivan Shulman is a 25+ year award winning broadcast audio expert. From phone greetings to podcasting, and everything in between, Ivan has “been there-done that”. So, pick up your phone now and call 713-962-3336. Better yet just click on this link to visit his website and listen to samples: https://theshulmangroup.com/podcasting/